Tuesday, July 14, 2009

The Evolution of Evony

Coding Horror follows the evolution of those ever-present ads for the online game Evony/Civony.

Here is the abridged version.

From this:

To this:


  1. I'm not much of an online video gamer, but I must admit both of those ads prey on my fondness for vikings and breasts rather effectively. Pity it's one or the other because, really.... meh, they don't really do much to grab my attention separately. But as a pair, they're gangbusters.

    Just kidding. Guess it's true what they say though -- sex sells. Vikings... not so much.

    Have a good day.
    G Morrow

  2. Anonymous3:07 AM

    Evony is not just terrible advertising. It is Chinese gold farmers going first party. Much more information can be had here:

  3. Anonymous3:44 AM

    Hmmm, maybe they're aiming for the just-weaned demographic?
    Now if you'll excuse me, I'm in the mood for a bra...

  4. Anonymous6:42 AM

    I really have to wonder.

    About many things when I see this.

  5. Is it an online game about a knight that battles a giant bra?

  6. *facepalm*

    I bet those boobs aren't even theirs. I bet those boobs come from a google image search! They're stealing boobs!

  7. Yeah, the sheer amount of bad things I hear about this game are legendary: spamming, gold miners, adSense problems, etc.

    Just out of curiosity, anybody turn these ads into an Internet Meme yet?

  8. Anonymous12:38 AM

    I have been overcome with an urge to spam the game forums with threads titled "Were are the boobs?"

  9. I've been amused by these ads getting sleazier and sleazier... but that's rock bottom (I hope).

  10. Andrew3:33 AM

    Evony - the Game of Breasts!

  11. Lessee... starts off promoting vikings entering into a berserker rage as their about to raid a small coastal village... and then... BREASTS! WE'RE BATTLING BREASTS! BIG HUGE GIANT HOOTERS THAT CROSS THE HORIZON!

    The Flick Filosopher had some issues with this advertising as well. It's shameless, it's sexist, it's got misspeeling too.

    Now pardon me whilst I go play City Of Heroes. I'm getting a new costume made for my Level 50 sexbot, uh Ice/Mace Tanker...

  12. Anonymous5:33 AM

    And there is also the sexist Queen of Evony competition:

  13. I'm surprised at how comparatively small the coverage of Evony has been since these ads started rolling out.

    So I went ahead and did a little of my own. It's a humor piece but I think I have at least something legitimate to say.