
Yes, Jim Mahfood's designer beer cans for perennial malt liquor fave Colt 45 are the new "Joe Camel," according to critics who feel the "comic book" type designs are meant to appeal to young people.
My take? Well... the depicted beer drinkers on the cans and the site do look like teenagers, at first glance. Maybe they need disclaimers like on illustrated Internet porn where it says "all depicted persons really of legal age."
Misses the old days of responsible beer advertising:
(via Comics Reporter)

